CASE STUDY

NYC TAXI & LIMOUSINE COMMISSION


TAXI & LIMOUSINE COMMISSION

 

ENGLISH FOR SPEAKERS OF OTHER LANGUAGES WORKBOOK

ASSIGNMENT

BLKBOX developed a suite of videos to teach staff about key components of the regulatory needs for driving a Taxi. To accompany the video tutorials, we developed complementary workbooks enabling new drivers to put their learnings into play in a tangible way.

The videos were developed for an audience whose English is 2nd language. With this in mind, the assets were crafted to be straightforward, practical and easily understood.

DELIVERABLES

Communication Strategy

5 x Video Concepts and Production

Accompanying Workbook Designs

RESULT
Overall improved new-driver training experience!

 

EDUCATIONAL VIDEO COURSES FOR TLC DRIVERS

BLKBOX
26 West 23rd Street - 4th Floor
New York, NY 10010
info@weareblkbox.com